Array Marketing is proud to have partnered in the highly anticipated launch of e.l.f. Cosmetics in Rossmann Poland, marking the brand’s first major retail entry into the country.
Array was trusted to design and produce the modular, modern in-store unit bringing e.l.f.’s iconic identity to life across 1,000+ stores.
A sleek, standout display that supported a powerful merchandising and social media campaign - amplified by a flood of excitement from Polish beauty fans and influencers on TikTok.